Wanna be part of the OM Trio team? The Rep Team
is an invaluable part of the band. Promoting
for shows all across the country when we’re on the road is tough – but
the Reps help make it happen. Your
help gets more people at the shows, which translates into more energy,
better venues, and better music.
1) Free admission to the show.
2) Giveaways (live discs, stickers, PEZ dispensers, etc.) – will be
included when we send you promo materials, starting with the second show
you help promote.
3) Special Rep-only offers such as merch discounts, Rep contests, tropical
vacations, etc.
4) And most of all, the satisfaction of knowing you’ve help spread the
word about one helluva kick-ass band.
WHEN HANDING OUT FLYERS:
· Always have a smile and try your best to engage
people in conversation. Putting
up posters is advertising for the masses, but handing out flyers is much
more one-on-one communication. Try
to make people laugh somehow and maybe ask them if they have ever heard of
OM Trio. Or, you can ask them
if they even want the flyer. If
someone doesn’t look interested, don’t force the band on them. Move on and look for a more open-minded individual.
· Go to other shows in your area which are before the OM Trio show. So,
if you are helping promote an OM Trio show in Syracuse and MMW is playing
one week before, try your best to get to that show and spread the OM Trio
love. It is best to hit
people with hand-outs OUTSIDE the venue unless the show you are at is at
the same venue that OM Trio will be playing at. So,
try and give stuff out as people are leaving or entering. Usually,
giving out flyers as people exit is standard.
SEE BELOW.
· Try to put small stacks of hand-outs at cash registers in stores. Asking
the person behind the counter is important for this one too.
When flyering at a show’s exit, your goal is to make people WANT
to take a flyer. If people
think a flyer is worth taking, they’ll read it.
If not, they’ll either walk away without taking one, or they’ll
throw it on the ground without reading it.
There are some simple ways to make people want to read your flyers.
SMILE.
It has been scientifically proven that smiles are contagious, and
it’s also been proven that smiling makes people feel better.
If you give off good “vibes” as people walk towards you, they
will probably smile back and will be more receptive to a flyer.
It works.
BE PREPARED TO ANSWER QUESTIONS.
People will ask you questions about the show.
You should be able to answer their questions intelligently.
They will appreciate your helpfulness, and of course answering
their questions will make them more likely to go to the show.
We will try to get you all the info about the show ahead of time.
Some of the most common questions:
What type of music is it?
What venue is it?
Is it 21+?
Who’s the opening band?
What day of the week is the
show?
How do you get to the
venue?
How much are tickets?
How can I get advance
tickets?
ENGAGE PEOPLE IN CONVERSATION.
As people come out of the show, ask them if they had a good time.
Make small talk and find out what music they like because it may
relate somehow to the show you’re promoting.
The stronger the personal connection you make, the more likely they
are to pay attention to your recommendation.
DON’T BE TOO PUSHY.
Offer people the flyer but don’t stick it in their face.
UNDERSTAND THE AUDIENCE TYPE.
If you’re flyering at a show with an older crowd, saying “Hey
dude, this show is gonna be, like, the sickest shit ever, man!” won’t
make them want to take a flyer. But
that may work with a young crowd.